LAMC Artist Lineup and Panels

In approximately 37 days, the Latin Alternative Music Conference, aka the LAMC will be coming to New York City. Here's a sneak peak at what will happen July 8th - 12th.

EVENTS:

Tuesday, July 8th:
LAMC Underground Film Night - 282 North Henry Gallery, Brooklyn - 8PM - 11PM. Featuring ¿Habrán Esperanzas?, a film by Felipe Monsalve With DJ set to be provided by special Guest DJ [Presented by Zune]

Wednesday, July 9th:
LAMC Music and Film Night at Central Park SummerStage - 5PM - 8PM. Featuring Bragging Rights: Stickball Stories, a film by Sonia N. Gonzalez, with musical performance by CuCu Diamantes (of Yerba Buena) and prelude by Andres Levin.

LAMC Indie Showcase at The Mercury Lounge - 8PM - 1AM. Co-Presented by GoTV, Gibson, Discmakers, and Myspace Latino. Performances by Zigmat (New York), Che Sudaka (Barcelona), Allá (Chicago), Forro in the Dark (New York), Guajiro (Puerto Rico/Miami), and special guests

Thursday, July 10th:
Panel Discussions [Day 1] - 11AM - 5PM.
-WIDENING LATIN MUSIC'S GLOBAL REACH: How new tour markets and new technologies are creating opportunities at home and abroad Presented by Cyloop
-CAN I OUTSOURCE MY RECORD LABEL (OR NOT)?: New business models in a changing marketplace
-HEARD IT THROUGH THE GRAPEVINE: How the U.S. Latin listener hears new music
Presented by Batanga

LAMC Acoustic Showcase at SOB's - 6PM - 8:30PM. Co-Presented by Cyloop and Gibson
Performances by: Che Sudaka, Udi E Geral, Chana, Emmanuel Horvilleur, Zigmat, Very Be Careful, and special guests

LAMC Bowery Ballroom Showcase - 9PM - 1AM. Presented by Terra. Performances by Pacha Massive, Emmanuel Horvilleur, Sussie 4, Mexican Institute of Sound, Ximena Sariñana, and special guests!

Friday, July 11th:
Panel Discussions [Day 2] - 11:30AM - 5PM
- BLOGUEANDO: How Latino-oriented and indie music blogs and bloggers are helping artists connect with new audiences and brands
- FROM UGLY BETTY TO TIGER WOODS: Licensing opportunities for new Latin sounds

Moses Avalon Q&A Session - 2PM - 3PM

LAMC Celebrate Brooklyn Show at Prospect Park Bandshell - 7:30PM - 11PM. Presented by ZUNE. Performances by: Brazilian Girls, Ticklah and Miranda!

Saturday, July 12th:
LAMC Central Park SummerStage Show at Rumsey Playfield - 3PM - 7PM. Presented by MTV Tr3s. Performances by Julieta Venegas, Plastilina Mosh and DJ Bitman

Pepsi Blue Carpet Bash/LAMC Closing Night Party - 8PM - 10PM. Sponsored by ZUNE, Pepsi, and others. Celebrate with the spirits and sounds of some of Latin Alternative's hottest artists

FREE EVENTS:

July 11th - Celebrate Brooklyn at Prospect Park - FREE! - Brazilian Girls, Miranda!, and Ticklah

July 12th - Central Park SummerStage Concert - FREE! - Julieta Venegas, Plastilina Mosh, and DJ Bitman

The LAMC is "the biggest event in the world for cutting-edge Latin music" and will take place in the Roosevelt Hotel from July 8th-12th. A discounted registration rate (available on the LAMC website) of $249 will be available until June 1st.

The event will feature leading artists as well as the music industry's most prominent decision-makers.

"Major music events like the 9th Annual Latin Alternative Music Conference draw music fans from around the world to New York City," says Mayor Michael Bloomberg. "Through the work of the Latin Media and Entertainment Commission, New York has been able to attract and retain major Latin events generating millions in economic activity for our City. As we continue to showcase the talent and rich cultural diversity of Nueva York, hosting events like the LAMC helps us as we stake our claim as the Latin media and entertainment capital of the world."

LAMC will be returning for its second year in Mexico City and Buenos Aires on September 5th and September 22th-24th, respectively.